Entries by Anthony Nathan

It’s in the name…..

  Numerological Analysis of “TMARA-ALKEBULAN” Step 1: Assign Numerical Values to Each Letter Using the Pythagorean system (A=1, B=2, …, Z=26): T = 20 M = 13 A = 1 R = 18 A = 1 (Hyphen has no value) A = 1 L = 12 K = 11 E = 5 B = 2 […]

INVITATION:

An introduction to a real impact investment opportunity.   1-Hour Zoom session: TITLE: “All startups are equal, until category tested”   Context:   All great startup homeruns created and led their own new market categories. New market categories should not be the rare exception. TMARA-ALKEBULAN is making them the rule in Africa. With new categories […]

Glossary List for TMARA Alkebulan

First Principle: Fundamental, foundational concept or rule serving as a basis for reasoning or action. Root Cause Problem: The primary underlying issue leading to a series of problems or symptoms. Optionality: The degree of freedom or flexibility to choose among various options or alternatives. Valley of Death: A critical stage in a venture where there’s […]

Giving notice to the ‘power law’ governing early-stage investment

We believe the ‘power law’ is not valid in the world of CREATING the winners. We are a bunch of product-category fit (PCF) scientists, and serial entrepreneurs who are challenging the validity of the ‘power law’ governing early-stage venture investment.     The implications, as we diminish this limitation (‘power law’) for mankind, are mind-boggling.   Instead of trying […]

Understanding Optionality and TMARA-ALKEBULAN’s Approach to creating and investing in new market categories.

Please first listen here:   Optionality Defined:   You have optionality, when you can rely less on your intelligence, knowledge, insight, skills (so to speak). Why, because you have sufficient (frequent) asymmetric (big upside/limited small downside) opportunities coming your way, and with a favourable success rate. That means your upside will be more than your […]

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Reinventing Existing vs. Creating New Markets

Pete Flint·@peteflint·Feb 2021 Broadly speaking, there are two types of startups I meet with as a VC: those reinventing an existing market and those creating a new one. These two types of disruption are commonly thought of as distinct, but there’s actually a lot of fundamental overlap that goes unseen. Take Uber. Which category does […]

How Investors Value New Category Creation

Nakul Mandan, investor at Lightspeed Venture Partners, talks about the dynamics of investing in companies that are building new market categories. By Anthony Kennada Edited by Dan Bova Jan 25, 2016   Please listen here first:   Over the last few years, I’ve had the opportunity to meet with a number of founders building new market categories of products […]