Science democratises outcomes….

The power of science – first principles thinking for new value creators.

Knowing and applying the first-principles of innovation, means one has the power to create and realise new market value by design (requiring less luck or reliance on the brilliance of the jockey)

Our starting frame of reference, is that ONLY the ‘first principles’ (the science) can democratise the outcome(s)

In other words, a command of the science, brings power to everyone playing in this domain.

With the science now known, not even the ‘experts’ can withhold this understanding from regular innovators.

For new innovation to be created and realised successfully, it must comply with the 2 first-principles (the governing laws – the science):

1 – Innovation must diminish a significant limitation to create new value; and

2 – The market must then adopt new rules to realise the full value.

Knowing and applying these first-principles of innovation, means one has the power to create and realise new value by design.

The laws or first principles (the science) therefore democratise outcomes.

It’s your choice to ignore them or leverage them to create new products and realise new market value.

All start-up innovators now have an equal opportunity to a favourable outcome.

#beamusthave